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Post by account_disabled on Feb 29, 2024 2:32:15 GMT -8
A valuable result that you must consider, in fact, is to start an online sharing of your original content. For example, Microsoft published an ebook explaining how IT professionals saved 20% by moving the hosting of their services and apps to the cloud. Give voice to your testimonials What's better than one of your customers willing to put their face to tell their story of success achieved thanks to your product? This strategy, for example, was adopted by ConvertKit which published a post with a photo and review of one of its particularly satisfied customers. Publish quality content As Johnathan Dane points out in his Brazil WhatsApp Number Data article, 2b2 success stories on Facebook and content marketing go hand in hand. OkDork , for example, created a campaign to promote a free 30-day email marketing course. The photos of the highly trained marketers featured in the post helped give credibility to the offer. Promote Your Side Projects (Free) Here is another example of how to do B2B marketing on Facebook without aiming directly at selling your product. Hubspot , for example, used this technique when launching its free Website Grader service . It is an online tool for measuring the performance of your website. Promoting your side projects on Facebook can be a smart way to attract new leads and increase awareness of your brand. Offer a free trial demo of your product If you've created a product that takes some time to understand, leverage a Facebook advertising campaign and promote a free demo. It could help you increase your conversion rate. This is what, for example, Pipedrive did .
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